In an effort to strengthen marketing departments by evaluating current programs and budget concerns, Archway, a Rogers, Minn.-based marketing fulfillment company, is offering a free marketing operations assessment for businesses.

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Despite all of the doom and gloom being reported in the media, some companies are using the recession as an opportunity to identify inefficiencies to strengthen their marketing programs.

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Archway has developed a series white papers to give struggling marketers the insights and tools necessary to survive today’s changing economy. The first in the series explores the growing trend of vendor consolidation.

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Amidst a turbulent economy, Rogers, Minn.-based Archway (www.archway.com) realized significant growth adding more than a dozen new clients to its portfolio.

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If you receive a gift card this holiday season, the odds are that it was handled by Archway.

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