Get Pharmaceutical Literature When You Need It
We started out with the goal of creating a new process for the literature development and print production cycle, one with greater speed and efficiency. Read the full Success Story for the results.
Download PDFThe innovative literature printing process we developed for our client reduced time, costs and waste. By creating new efficiencies, the overall process was decreased from 100 to 87 days; the proof/print production cycle was significantly reduced from 15 to 3 days; transportation costs were eliminated; and paper use was reduced. Transforming this process also provided the sales team with updated literature more quickly, allowing them to leverage the information in response to marketing demand needs.
The Challenge
- Client had a 100-day timeline for their literature development and print production process.
- This process restricted the ability of brand managers to provide the most current sales and marketing messaging.
- The process also delayed the availability of materials for the sales force.
Archway Solution
- Connected to the client’s Print Management Tool and became an active print vendor in their internal system.
- Utilized the PDFx File Exchange Process to receive the client’s approved print files, inserting them directly into the print production process.
- Collaborated with the client to create print standards for production consistencies and efficiencies.
- Used Archway’s Print-On-Demand services to flag POD items so reorders were automatically printed digitally.
Results
- Reduced proof/production cycle by 12 days — from 15 to 3 days.
- Decreased overall process by 13% from 100 days to 87 days.
- Reduced speed to market time.
- Eliminated transportation costs between the printer and Archway.
- Diminished overall print costs with the retirement of hard copy proofs and plate charges.
Pharmaceutical Industry Solutions
We understand the importance of technology and a regulatory validated environment. As a licensed pharmaceutical distribution partner, we leverage decades of industry expertise and trailblazing technology to ensure the safety, health and compliance of your products. From storage and transportation to product availability and allocations to your sales force, we protect and elevate your brand with informed execution.
Pharmaceutical Industry Solutions
We understand the importance of technology and a regulatory validated environment. As a licensed pharmaceutical distribution partner, we leverage decades of industry expertise and trailblazing technology to ensure the safety, health and compliance of your products. From storage and transportation to product availability and allocations to your sales force, we protect and elevate your brand with informed execution.